
The AB label celebrates its 40th anniversary this year. Forty years of patiently building an agricultural and food model that respects living things, driven by women and men convinced that another way of producing and consuming is possible. Among them, organic processors, who play a central, yet sometimes overlooked, role.
Transforming into organic means choosing to preserve, as much as possible, the essential characteristics of the product and the natural ingredients that compose it. It means setting a long-term goal: avoiding artifice, refusing shortcuts, while making organic compatible with collective-scale production. In short, transformation doesn't betray the product; it extends its meaning.
To structure a demanding and credible organic sector, processors came together and formed a united front, helping to lay the very foundations of the sector: structuring sectors, drafting the first specifications, contributing to the official recognition of organic farming in 1985.
By participating in the creation of the AB logo, its identity and its cultural roots, processors have brought organic products to the market: moving upmarket, creating identifiable brands, and building an educational connection with consumers. This fundamental work has anchored organic products both in homes and in minds, to the point of becoming a benchmark in the agricultural and agri-food landscape and in the collective consciousness. Known by 93% of the population in 2025, the organic label is the second most recognized label in France, just behind the nutriscore.
For 40 years, processors have maintained this course. They have taken part in major industry events: defining the French and then European regulatory framework, the Food Industry Summit, mobilizing for consistent environmental labeling, and public events such as the Organic Spring.
In recent years, the organic sector has gone through a difficult period. Economic crisis, biobashing : the dynamics were tested, but we held firm. We are witnessing the first signs of recovery, despite the public authorities' backtracking on the ecological transition. We nevertheless remain confident in the expectations of consumers and citizens for a food supply that is more respectful of people and the planet.
In this sense, through our BioED label, we are working on biosustainable food: our way of continuing to bring organic farming to life, which is constantly evolving. The story that began 40 years ago continues!
