This year, one of the headline new features at Natexpo was Le Lab, a venue for exhibition and pitches dedicated to start-ups from the circular economy and/or offering technological eco-innovation. Natexpo this year took the initiative of offering start-ups the chance to showcase their innovative approaches and products which contribute this added value to the organic market and its consumers.
The visitors and other exhibitors at the show were invited to give a mark to each Le Lab participant for their performance, leading to the announcement of the big winner at the end of the show. And we are proud to announce that this year’s winner was:
Pepino (formerly known as Oui! Greens)
Pepino is mobile application through which food producers and distributors can identify local partners who can collect and reuse their surplus of raw products, and which then puts them in contact. This prevents waste, encourages the circular economy and promotes proximity. It also gives additional visibility to small producers. Since it was launched eight months ago, Pepino has helped to recover two tons of fruit and vegetables.
You may recall that the Pepino idea was: “Producers, greengrocers: do you have any leftover produce? Whatever its condition, it still has value for the local food sector!”
A committed, responsible and supportive approach
– Help prevent waste by helping charities in their daily battle against food insecurity.
More visibility, less waste
– Connect your shop to a wide community with a range of needs (restaurants, consumers, charities, etc.).
Confirm customer expectations
– Validate current purchasing trends and adjust your orders according to demand.
A mobile, turnkey platform
– Take advantage of a turnkey web/mobile platform and added value services (analysis, promotion).
Come back next year and visit Le Lab at Natexpo Paris to vote for the best start-up from among 50 innovative eco-enterprises!