The NATEXBIO Federation, owner of the NATEXPO trade fair and SPAS Organisation, the organizer of the NATEXPO trade fair, the international trade fair for organic products, announce the creation of NATEXPO DIGITAL.
SPAS Organisation has partnered with J2C Communication, the leader in digital solutions for event organizers, to create a digital version of the NATEXPO 2020 trade show to complement the physical event.
As an international event, NATEXPO must be accessible to professionals from around the world under all circumstances. NATEXPO DIGITAL has also been designed for international visitors from farther afield, to provide them with a new platform for exchanges and interactions with exhibitors.
« Current events force us more than ever to reinvent ourselves, protect ourselves, and rethink our business models. We will transform the constraints of protection and distance into opportunities for new proximity, growth, and creation. " underlined Patricia Berthomier-Massip, President of SPAS Organisation.
In parallel with the physical show which takes place on September 21 and 22, NATEXPO DIGITAL will be accessible to visitors from Monday, September 21 until Friday, September 25 to extend the experience!
For exhibitors, this is a unique opportunity to extend the value of their offering to remote visitors. Just like at the event venue, EUREXPO in Lyon, exhibitors will have a digital space to showcase their products, meet visitors, and leverage their physical presence by generating additional contacts. This truly enriched offering is available in both physical and digital formats.
This digital event is based on the Be Present platform developed by J2C Communication, the result of a reflection carried out since last January by J2C Communication and available in June.
Be Present aims to innovate in the world of trade show organization and bring a digital dimension to physical events.
Be Present is a cloud-based solution for creating and hosting digital trade shows and offers a highly polished user experience (UX).
This project also draws on the expertise developed by SPAS Organisation over several years in terms of digital tools made available to professionals in the sector.
This unique and innovative partnership between SPAS ORGANISATION and J2C Communication will be a major asset for NATEXPO and will guarantee exhibitors perfect visibility among their targets.
This new way of working and communicating will be the cradle of this digital innovation which will establish itself as a new format to complement the physical trade fair.
See you at Eurexpo Lyon on September 21 and 22
And online from September 21 to 25, 2020
