By dint of hearing objections about the effectiveness of organic cosmetics, Cosmebio, the professional association representing more than 730 certified organic brands, decided to scientifically prove the effectiveness of organic cosmetics. In partnership with an independent research company, an in-depth study was conducted to debunk this misconception.

This approach follows an initial study conducted in 2018, which already addressed the issue of hydration and concluded that organic products are more effective than their conventional counterparts. Six years later, it's time to reinforce these findings by exploring another crucial aspect sought by consumers: anti-aging action.

Instrumental tests and usage tests on the effectiveness of organic cosmetics

The objective of this study was to compare two leading products in the "anti-aging skincare" category, one organic and the other conventionally available in pharmacies. The comparison focused on their effectiveness in skin hydration, their anti-wrinkle effects, and overall satisfaction with their use. For a quantitative evaluation, instrumental tests and usage tests were used.

Corneometry was used to measure skin hydration on 11 female volunteers 8 hours after application. An analysis of the decrease in wrinkle length and depth, the change in the number of wrinkles, the volume and area of ​​crow's feet wrinkles was performed on 21 women after 56 days of application to measure anti-wrinkle efficacy.

The results

Regarding hydration, both products were effective, with a persistent moisturizing effect lasting at least 8 hours (+13% for the organic product and +13,5% for the conventional product) compared to T0. Both products also demonstrated significant efficacy in terms of wrinkle reduction: significant efficacy on 3 of the 5 parameters evaluated for the organic product and on 4 of the 5 for the conventional product.

In terms of usage, the organic product was the most convincing among users. 92.1% of volunteers were satisfied with the perceived effectiveness of the organic product versus 87,2% with conventional products. 99.4% of volunteers were satisfied with the perception of sensory properties with organic products versus 98.9% with conventional products.

Conclusion on the effectiveness of organic cosmetics

This study demonstrates that the organic cosmetics have proven their effectiveness. An organic cosmetic product can be just as effective as a conventional product, while having been formulated with a much more limited catalog of ingredients. Since organic cosmetics are now largely at the same level as conventional standards in terms of effectiveness, it remains relevant to question the composition, traceability, commitments and transparency. Criteria for which organic cosmetics have been leading the race since their creation!

About Cosmébio

Chaired by Damien Sineau, Cosmebio is the French association for organic cosmetics. It was founded in 2002 and now brings together more than 530 companies. All are committed to respecting the principles of the Cosmébio Manifesto. The guarantees of the Cosmébio label concern each stage of the life cycle of a cosmetic: origin of raw materials; gentle and non-polluting transformation process; manufacturing of the finished product (clean composition, packaging, storage); transparent labeling and responsible communication. An inspection by an independent certifier is mandatory each year to verify the compliance of products with all the criteria of the label.

Around 16,000 products and 750 brands are currently covered by this label.

To know more : https://www.cosmebio.org/fr/