During this very special 2020 edition, nearly 200 young organic shoots took the gamble of participating in Natexpo for the first time, joining the major players in organic and loyal exhibitors at the show.. Natexpo is a real growth accelerator for young companies wishing to enter the market, recognized as a benchmark event in the organic sector. Revealing talent, the show this year enabled 7 professionals of the sector to enrich itself with a 360° view of organic news during 2 days of business and constructive exchanges.
This year again, new entrants were able to highlight their innovations to addressing the new challenges of organic farming: more responsible and ecological consumption, more “clean”.
Consumers are becoming increasingly aware of the need to preserve our environmentMore the desire for beauty and well-being is still there. According to a My Beauty Community study, 84% of respondents say they want to buy new brands and they will choose as a priority a brand made in France (48%), eco-responsible (47%) and natural (44%). Choices made all the more amplified by the health crisis.
In line with these values, organic cosmetics and hygiene products are performing well. Consumers are confirming their desire for more responsible products, and in response, product ranges are expanding. This year, Natexpo was able to highlight new trends that meet today's demands and tomorrow's expectations.
LastSwab
turns the page on disposables and creates the first reusable cotton swab. Thai Pads focuses on zero-waste hygiene, with its chewable toothpaste and solid deodorant. Zero waste is also the credo of the Cedar Soap Factory and its soaps, shampoos and other solid cosmetics. Consume less and better, consume As Before, with the cosmetics of the same name, organic, vegan and zero-waste, certified Cosmos. “Foodie” cosmetics made with food-grade and raw ingredients, it’s the guarantee of live and its no-frills skincare products, to nourish your skin and preserve the environment. Nutrition and skincare, these values are shared in the brand's cosmetic formulas Rejection. Using food and cosmetic ingredients is also the formula of Nomadsens and its spirulina-based cosmetics. Peak The oral hygiene specialist offers a wide range of eco-responsible products for the care and maintenance of your teeth. Nordics offers high-quality, eco-friendly oral care to protect your teeth... and the planet!
Herbatint combines the quality and benefits of Ayurvedic plants for 100% natural hair coloring. hairgum revolutionizes men's grooming essentials with its range of certified organic beard products with recyclable packaging. Francobio brings together and selects the best French brands of beard, shaving and facial care cosmetics for professionals. France Maia develops European brands of eco-friendly beauty and cosmetic accessories, SB Collection brings together solid cosmetics and fun, eco-friendly accessories.
Promoting rare raw materials from organic farming and fair trade is the challenge of hyphen and its range of cosmetics based on prickly pear oil. Meejin highlights noble and rare materials in quality treatments with flawless traceability. Oil Counter is following this trend by focusing on the benefits of the purest precious oils in its cosmetic ranges. Formulas based on pure ingredients and knowledge of the world of plants and their active ingredients are the hallmark of Paris Dome, experts in natural care for the general public and professionals.
Without white marks and nanoparticles, the sun cream Niu protects your skin, and the oceans. Ibiza sun offers sunscreens without chemical ingredients or allergens, in plastic-free packaging.
Household products no longer have anything to hide either! Dapper has found a solution to overpriced detergent bottles with questionable ingredients: their kit lets you create a homemade detergent in 2 minutes that smells good and is kind to your laundry. Mutyne designs ecological and eco-designed household products, without compromising on efficiency. In Touraine, the family business GS27 and its Pure Ecocert range combines ecology and a perfectly clean vehicle.