🌍 1% for the Planet: A Global Movement Making a Difference!

Founded in 2002 in the United States by Craig Mathews and Yvon Chouinard, founder of Patagonia, 1% for the Planet is an international collective of businesses, nonprofits, and individuals working together for a healthier planet. Each member business commits to donating 1% of its annual sales to environmental protection organizations.

🌱 Our Mission: Increasing Environmental Philanthropy

Only 9% of philanthropy is allocated to environmental protection, yet the environmental challenges we face are immense. Our mission is to increase the funds dedicated to environmental protection and facilitate fundraising for nonprofits to enhance their impact.

🚀 Our Impact: €10 Million Annually for the Planet!

With 1,200 members and 750 accredited nonprofits, France contributes more than €10 million (out of nearly $100 million in annual global philanthropy). Since 2004, French members, including Léa Nature, Caudalie, and Maisons du Monde, have generated a cumulative €60 million for environmental philanthropy. In 2023, over 3,700 nonprofits received support thanks to the global collective.

🌐 An International Collective… Close to You

Today, 1% for the Planet is a global collective of more than 5,200 businesses across 110 countries. Founded in 2014 in Haute-Savoie, the French entity is led by Pascale Baussant. Driven by a local team, the French network organizes around 30 events each year.

🎯 Our Goal in France: Reach €100 Million in Environmental Philanthropy by 2026!

Our ambition is clear: increase the funds dedicated to the environmental cause and accelerate financial flows for greater efficiency, thanks to you.

⚙️ Commitment and Operation

Joining 1% is a strong commitment, made effective by a simple operational model. Member businesses commit to donating 1% of their annual net revenue directly to accredited nonprofits or through our endowment fund.

  • Direct Philanthropy: Choose the recipients of your 1% from over 750 French nonprofits. You can also suggest new nonprofits to join the collective.
  • Philanthropy via our Endowment Fund: Entrust us with all or part of your 1%, which we will allocate to the best environmental projects selected during our various annual events.

💙 Advice and Support

We advise you on your philanthropic choices so that you support organizations that align with your values and commitments, ensuring that your donations have the best possible environmental impact. Most businesses lack the expertise to develop their own environmental giving strategy, and few have the time or resources to sift through the many options that can make a difference.

💬 In-Kind Donations and Dedicated Platform

You can make in-kind donations (products, skills sponsorship) up to 50% of your 1%. A dedicated platform developed by Vendredi facilitates the setup of missions benefiting nonprofits.

Membership Process and Certification

To join, fill out the questionnaire on our website and receive a proposal within 48 hours. Contributions are accepted year-round and up to 90 days after the end of the fiscal year. Provide a tax return or an auditor’s certificate, as well as a donation certificate from each funded nonprofit. These documents ensure our independent certification. Donations are 60% tax-deductible, up to €20,000 or 5‰ of annual net revenue.

Come meet us at our booth (location to be completed)!

🌐 Website:
www.onepercentfortheplanet.fr

📞 Contact:
Antoine Leguin – Development Manager – antoine@onepercentfortheplanet.org
Member Relations – membres@onepercentfortheplanet.org