????1% for the Planet: a global movement that changes the game!
Founded in 2002 in the United States by Craig Mathews and Yvon Chouinard, founder of Patagonia, 1% for the Planet is an international collective of companies, associations and individuals working together for a healthier planet. Each member company commits to donating 1% of its annual turnover to environmental protection associations.
🌱 Our mission: to increase environmental philanthropy
Only 9% of philanthropy is allocated to environmental protection, yet the environmental challenges we face are immense. Our mission is to increase the amount of money dedicated to environmental protection and to facilitate fundraising for nonprofits to increase their impact.
🚀 Our impact: 10 million euros annually for the planet!
With 1200 members and 750 approved associations, France contributes more than €10 million (out of an annual international philanthropy of nearly $100 million). Since 2004, French members, including Léa Nature, Caudalie, and Maisons du Monde, have generated a cumulative €60 million for environmental philanthropy. In 2023, more than 3700 associations received support thanks to the global collective.
🌐 An international collective… and close to you
Today, 1% for the Planet is a global collective of more than 5200 companies in 110 countries. Founded in 2014 in Haute-Savoie, the French entity is chaired by Pascale Baussant. Led by a local team, the French network organizes around thirty events each year.
🎯 Our goal in France: to reach €100 million in environmental philanthropy by 2026!
Our ambition is clear: to increase the sums dedicated to the environmental cause and accelerate financial flows for greater efficiency, thanks to you.
⚙️ Commitment and operation
Joining the 1% is a strong commitment, made effective by a simple operating model. Member companies commit to donating 1% of their annual turnover (excluding tax), either directly to approved associations or through our endowment fund.
- Direct philanthropy : Choose the beneficiaries of your 1% from among more than 750 French associations. You can also suggest new associations to join the collective.
- Philanthropy through our Endowment Fund : Entrust us with all or part of your 1% which we donate to the best environmental projects selected during our various annual events.
💙 Advice and exchanges
We advise you on your philanthropic choices so that you support organizations that align with your values and commitments, while ensuring that your donations have the greatest possible environmental impact. Most companies lack the expertise to develop their own environmental giving strategy, and few have the time or resources to sort through the many options that allow them to make a difference.
???? In-kind donations and dedicated platform
You can perform donations in kind (products, skills sponsorship) up to 50% of your 1%. A dedicated platform developed by Vendredi facilitates the implementation of missions for the benefit of associations.
✅ Membership and Certification Process
To join, fill out the questionnaire on our website and receive a proposal within 48 hours. Contributions are accepted year-round and up to 90 days after the end of the fiscal year. Provide a tax return or an auditor's certificate, as well as a donation certificate from each funded organization. These documents ensure our independent certification. Donations are 60% tax-deductible, up to €20,000 or 5‰ of annual turnover excluding tax.
Come meet us at stand V17!
🌐 Website
📞 Contact
Antoine Leguin – Development Manager – antoine@onepercentfortheplanet.org
Member Relations – members@onepercentfortheplanet.org