nüMorning, These are recipes dedicated to breakfast, gluten-free and made in Lyon, in their artisanal workshop.
Made with organic, raw ingredients, without refined sugars and presented in 100% recyclable packaging, nüMorning's recipes reflect the brand's commitment: to protect your body and the planet, with healthy and delicious products from breakfast onwards, gluten-free!
They joined the Natexpo adventure in 2020 to meet the professionals of specialized distribution. Building on a successful first participation and a fruitful year, they are returning to the Grand Bain in 2021!
Mathilde Gaymard, co-founder of the brand, tells us more about their journey:
VYou exhibited in 2020 on a Nursery stand: what was the face of your company at the time?
When we first exhibited at Natexpo in October 2020, we had just celebrated nüMorning's third anniversary. It wasn't our first B2B trade show, but the first.er dedicated to the specialized circuit. We came to present three great innovations, our Morning Latte range launched in February 2020 and a preview of our Mon Petit Granola range dedicated to children and our spreadable granola, then on pre-sale on ulule.
How did this format present an opportunity for you?
This format allowed us to be present at the show at a preferential cost. It also allowed us to benefit from the dynamism and excitement of the nursery, where visitors know they will find young, innovative companies.
Today you are exhibiting at the Natexpo Grand Bain: what does this new step represent in your strategy?
nüMorning has undergone a great and significant evolution since last September, our presence on the Grand Bain reflects our more established position in the specialized distribution ecosystem.
What impact has Natexpo had on the development of your business?
Natexpo allowed us to meet with our current and future clients in a short time. At various times, we were able to establish numerous partnerships following our participation. It was also a time that was much appreciated by the team, who left feeling re-energized by these meetings and the success of our stand. Visitors came one after the other from start to finish; we didn't stop, and we were delighted!
Any additional comments or remarks?
We did not exhibit at Natexpo in the first few years for cost and organizational reasons, but we absolutely do not regret our decision. participation in 2020 (despite the troubled health context)! And we look forward to renewing this participation in Paris in 2021.
Discover nüMorning's values and commitment as well as all their products on their website.
